Milton Hershey: Chocolate King, Confectioner, and Creator
This article first appeared in the Archbridge Institute’s American Originals Series. Born in rural Pennsylvania in 1857, Milton Hershey attended seven different schools and never made it beyond the fourth grade. At fifteen, he found his passion in a...The US Consumer Panel Industry, 1940-2020: Lessons for the Age of Big Data¹
It is easy for manufacturers and retailers to know how much product moves out their doors. It is harder, but very necessary, for businesses to know what kinds of people buy what kinds of goods, with what frequency, the degree of brand loyalty, and whether it’s in...
Beyond Wall Street: Great Family Businesses
America has hundreds of thousands of privately-held, family-owned businesses. Thousands of them are large. The list of the largest ones is topped by the hundred-billion-dollar grain and commodities dealer Cargill, the diversified Koch Industries, and candy...
Who Makes Our Balls?
In these troubling times, it’s important to remember something called “fun.” Our weekly newsletters tend to cover big industries like retailing and automobiles. But we also find smaller, niche industries fascinating. Here is a look at who makes the balls used by...
The Tortuous Saga of the First Wonder Drug: Aspirin
Ancient Remedies The Mesopotamian Ur III tablet, dating from about 3500 BC, mentions the willow tree (Salix in Latin) as a medicinal remedy. Centuries later, additional references are found in Egyptian papyrus documents. Throughout history, doctors in many parts of...
A Century of Big Brands
We all grow up surrounded by brands. Being part of our daily lives, they often seem as if they have been around forever and will be around forever. Yet, like most everything else, brands have lifecycles. Only the lucky few survive for decade after...
The Little Soft Drink That Could: The Pepsi Story
Happy Valentine’s Day! Here is a sweet story of candy and soda pop, and of incredible persistence which overcame failure and controversy. Caleb Bradham In 1893, young Caleb Bradham bought the drugstore at the corner of Middle and Pollock Streets in New Bern, North...
The Unsung Story of the Greatest Industrial Designer
This article first appeared in the Archbridge Institute’s American Originals Series. Outside of the field of product and transportation design, too few people know who Raymond Loewy was. The best-known industrial designer, founder of the industrial...
Gail Borden: Texas Pioneer, Quirky Visionary
This article first appeared in the Archbridge Institute’s American Original Series. Born in upstate New York in 1801, Gail Borden was raised there and in Kentucky and Indiana. As a young man, he moved to Mississippi and then Texas in search of...Support Us
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