Forgotten Giant: General Foods

Forgotten Giant: General Foods

For decades America’s largest food company, General Foods was one of the most highly regarded marketing companies in the world.  Formed in the roaring twenties by consolidating companies that led the way in convenience foods, GF became an industry giant. ...
Battle of the Giant Watchmakers

Battle of the Giant Watchmakers

Every industry tells a story of competition: the rise and fall of companies.  Technological industries often see more “changing of the guard” than more stable businesses like food, soap, and beverages.  One of the first high-tech industries in America was the watch...
Who Makes Our Balls?

Who Makes Our Balls?

In these troubling times, it’s important to remember something called “fun.” Our weekly newsletters tend to cover big industries like retailing and automobiles.  But we also find smaller, niche industries fascinating. Here is a look at who makes the balls used by...
A Century of Big Brands

A Century of Big Brands

We all grow up surrounded by brands.  Being part of our daily lives, they often seem as if they have been around forever and will be around forever.  Yet, like most everything else, brands have lifecycles.  Only the lucky few survive for decade after...
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